ATIS listings with a high Listing Health Score (a measure based on data developed by the ATIS team to help guide strong content creation) usually see better results – it is worth investing in your content.
Almost 75 per cent of online visitors click on listing with an Listing Health Score score between 51-100. We recommend to our industry partners a profile score of 71 per cent to achieve more clicks and page views.
Use the table below to determine the strength of your ATIS content and how you can bump up your profile with a few simple but effective ideas. If you need more help, reach out to the ATIS help centre for ideas, support and advice.
Accommodations | Attractions | Food & Entertainment | Guided Tours
| Listing item explanation | Point value | Maximum points |
|---|---|---|
| IMAGES: Each image adds 6.25 points up to a maximum of 25 points. | 6.25 | 25 |
| DESCRIPTION: A listing that includes a description with more than 250 characters adds 25 points. | 25 | 25 |
| SOCIAL AND WEB LINKS: Each link adds 1 point up to a maximum of 5 points. | 1 | 5 |
| TRIPADVISOR LINK: Adding your link adds 15 points up to a maximum of 15 points. | 15 | 15 |
| OFFERS AND EVENTS: Each published Offer or event (active and approved) associated with your Listing adds 10 points up to a maximum of 30 points. Note: Offers and Events can be added after new Listings are added and approved in ATIS. | 10 | 30 |
Natural Attractions | Transportation | Rental & Visitor Services
| Listing item explanation | Point value | Maximum points |
|---|---|---|
| IMAGES: Each image adds 11.25 points up to a maximum of 45 points. | 11.25 | 45 |
| DESCRIPTION: A listing that includes a description with more than 250 characters adds 45 points. | 45 | 45 |
| SOCIAL AND WEB LINKS: Each link adds 2.5 points up to a maximum of 10 points. | 2.5 | 10 |
| TOTAL | 100% |
