Red Deer: Segmentation, Targeting & Positioning
Take a more targeted approach to your marketing. Profile who your customers are. Describe how your product is unique and learn how you can create an engaging experience for your customers. Examine the perception your customers have of your product and
what you can do to change or reinforce that perception. With this information you’ll be able to interact with your customers in a more effective way that may result in more sales for you.