Travel Alberta

2014 Travel Alberta Industry Conference

Date: October 19-21, 2014
Location: The Fairmont Banff Springs

This annual event is a key component of Travel Alberta’s strategy to become the pre-eminent tourism marketing agency in Canada. It provides more than 700 Alberta tourism industry operators with an opportunity to network, learn and celebrate individuals and organizations excelling in and enhancing our tourism industry together. This conference is the premier professional and personal development opportunity available anywhere in Alberta tourism.

Conference Details and Registration

2014 Keynote Speakers

Peter Sheahan
PETER SHEAHAN, Best Selling Author/Business Trends

FL!P: Creative Strategies for Turning Challenge into Opportunity, and Change into Competitive Advantage

Peter Sheahan is known internationally for inspiring innovative business thinking and creating lasting behaviour change. He has established himself as a highly successful entrepreneur with his international thought leadership practice and as the CEO of Change Labs™, a global consultancy building and delivering large-scale behavioural change projects for clients such as Apple and IBM. Peter has worked with some of the world’s leading brands, including Google, News Corporation, Harley Davidson and GlaxoSmithKline. 

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Jackie Huba
JACKIE HUBA, Customer Loyalty/Word of Mouth Marketing

Creating Customer Evangelists

Jackie Huba’s work has been called “the word-of-mouth-gospel” by Forbes magazine. An expert on creating and sustaining customer loyalty, Huba is the bestselling author of Monster Loyalty: How Lady Gaga Turns Followers into Fanatics, and is the co-author of Citizen Marketers: When People are the Message, along with Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force. Interactive and engrossing, Huba isolates the strategies organizations can apply to engage their customers like never before.

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John Izzo
DR. JOHN IZZO, Best Selling Author/Business Visionary

100% Responsibility 0% Excuses: Creating A Culture of Accountability 

Dr. John Izzo helps companies maximize their potential from the ground up. For over 20 years, Dr. Izzo has worked with thousands of leaders around the world, on employee-engagement strategies and brand transformations. Dr. Izzo has been a pioneer in employee engagement, leading change, shifting employee and consumer values and corporate social responsibility. He is known for his hard hitting practical content, his inspirational storytelling and the lasting impact he has on organizations.

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