Stay connected with tourism-related news generated by Travel Alberta and our industry partners. This news page keeps Team Alberta updated, in touch and informed.
Top news stories of the week are collected and shared in our weekly Buzz industry e-newsletter. We also include various news stories from this page in our monthly Connections industry e-newsletter.
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Travel Alberta has partnered with Google to bring Google Trekker to hiking trails and remote locations around the province. “Google Trekker will provide extraordinary access to experiences and locations not previously mapped and therefore available online to travellers,” says Phil Klassen, Vice President of Marketing at Travel Alberta. Until the... Read More »
The annual AMMY Awards recognize achievements of both individuals and visitor information centres (VICs) and their outstanding services in the areas of operational, visitor services and individual excellence. Named for Alberta’s official gemstone, Ammolite – one of the rarest and most unique gemstones on earth – recipients of the AMMY... Read More »
Great marketing abounds in Alberta’s tourism industry. The 2016 Alto Awards celebrate tourism excellence in Alberta in nine different categories, including these marketing awards: Marketing Excellence (Up to $10,000): Total budget for the campaign or project must be under $10,000. Marketing Excellence ($10,000-50,000):... Read More »
Roughly 1-in-7 Canadian travellers plan to visit Banff/Lake Louise or Edmonton in the next 6 months: August 2016 Market Monitor
The Alberta Government's latest edition of the Alberta Tourism Market Monitor shares the key findings from the 2016 Canadian Travel Survey, an online survey of 1,915 Canadian travellers who have taken an overnight leisure trip at least 100 km from home in the past 12 months. Of the 1,915 people... Read More »
Positive news from Destination Canada’s most recent Tourism Snapshot. In May 2016, the most recent data available, Canada greeted over 1,478,000 overnight visitors from DC’s 11 international markets. This is up 5.6% relative to 2015 and represents the highest level of overnight arrivals since 2002. The Tourism Snapshot provides a monthly... Read More »
Chinese visitation to Alberta is growing fast, and set to potentially explode in the years ahead. We’re offering free online training sessions to help tourism operators, hotel staff, restaurant managers and others gain the knowledge, understanding and capacity to take full advantage of the growth in visitors to Alberta from... Read More »
Time is running out to recognize great Alberta tourism operators. The 2016 Alto Awards will celebrate tourism excellence in Alberta in nine different categories, including collaborative tourism and outstanding sustainable tourism. Collaborative Tourism: This award celebrates a collective and successful effort on the part of a community, communities... Read More »
Cycle tourism is a fast-paced part of Alberta’s tourism industry. It’s also the theme of the 2016 Alberta Bikes Conference, taking place in Canmore on September 17-18, 2016. The fourth annual Alberta Bikes conference will feature speakers from across Canada, North America, Europe and Australia. It will discuss the tourism potential... Read More »
Harnessing the power of visitors’ experiences, building great brands and embracing customer complaints – just a few of the business insights that you’ll hear from the award-winning keynotes speakers at the 2016 Travel Alberta Industry Conference. Keynote Speakers Focus on the Future of Tourism The 2016 line-up features three innovative, dynamic... Read More »
Four Alberta tourism leaders have received the industry’s highest education achievement from Destination Marketing Association International. Jace Anderson (Tourism Medicine Hat), Katlin Durcherer (Lloydminster Tourism), Jeff Hessel (Tourism Calgary) and Alexis Nelson (formerly of Edmonton Tourism) are now Certified Destination Management Executives, graduates of the esteemed CDME program through a... Read More »