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New Alberta Stories on YouTube

The second phase of Travel Alberta’s Alberta Stories program saw the development of six new videos, filmed last winter throughout the province. These new Alberta Stories are now available to view on Travel Alberta’s YouTube Channel.

Ice fishing in Alberta’s Athabasca region
Learn to ski in Alberta at Edmonton’s Snow Valley
Northern Lights Tour in Alberta
Snowmobiling in Alberta’s Crowsnest Pass
Guided snowshoeing in Banff National Park
Cross country skiing at Canmore Nordic Centre

Travel Alberta’s Alberta Stories initiative plays an important role in bringing Alberta’s tourism brand to life. These documentary-style videos, shared from the perspective of the passionate enthusiast, showcase the true character and distinctive personalities at the core of Alberta’s tourism experiences and continue to deepen the connection we have with our audiences.

These stories are authentic accounts that showcase a great variety and diversity of Alberta activities and experiences and motivate sharing through traditional and social media channels. They are meant to describe distinctive encounters a traveller might share or brag about. They could paint a vivid image of a region, show off a one-of-a-kind natural wonder or event, a thrilling tradition or even a fresh twist on a local delicacy.

The first phase of the Alberta Stories program saw the development of 15 new videos with the support of many industry partners with inspiring summer story ideas. Phase one videos can also be viewed on YouTube. Filming has just been completed on the third phase of the Alberta Stories program. These videos are now in production and will be released in Spring 2014. Selections for the fourth phase of the program will be confirmed in December 2013 and filming will start January / February 2014.

Go ahead and use Alberta Stories in your own marketing initiatives! Share the videos in your own social media channels, embed them from our YouTube Channel or use them on your own websites. Including video in your digital content is an excellent way to increase visitor engagement and showcase Alberta experiences. Travel Alberta video assets are meant to be shared.

There are a number of ways to share:
Embed video in your website and e-newsletters
Add YouTube video links on your site
Post YouTube video to social media channels such as Facebook
Link from video on social media

View the step-by-step guide to embedding YouTube video

Travel Alberta