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New Training Course Helps Retailers Sell to Chinese Travellers

Good news for Alberta retailers: Travel Alberta's Global Ready – China: Retail Ready course is now available, a free online session that is a must for any business interested in selling merchandise to travellers from China.

Many Chinese travellers love to shop and this on-demand training helps retailers prepare their stores and their staff for this growing market.

Gain valuable retail insights into Chinese travellers

The training offers insights into the Chinese culture and economy and why they are discerning and avid shoppers. Generally speaking, Chinese travellers tend to be keen on everything from luxury brands to local specialties. The key to capitalizing on their shopping time is understanding their expectations and decision-making.

The Retail Ready training program covers information from attracting shoppers to providing the right payment options. With tips, access to the Global Ready – China handbook and other valuable resources, this training is applicable for owners, managers and retail staff.  Register now for Global Ready – China: Retail Ready.

One of four training courses available for industry

Cultural Awareness, Hotel Ready, Restaurant Ready and Retail Ready are a series of courses offered free of charge by Travel Alberta to help Alberta-based tourism businesses benefit from Hainan Airlines’ new Beijing to Calgary flight. All courses are available on demand, allowing tourism businesses the opportunity to learn when it’s most convenient for them.

Global Ready – China training is developed for Travel Alberta by BRIC Marketing Group (BMG), a team of tourism marketers that are recognized leaders in cultural training and specialists in understanding the Chinese traveller.


Travel Alberta