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Travel Alberta

Visitor Information Centres

Located at key entry points into the province, Alberta's 10 Travel Alberta Visitor Information Centres welcome thousands of travellers each year. Travel counsellors are knowledgeable on local and regional attractions, experiences, events and destinations. They are also well informed on travel requirements and are ready to help visitors organize their Alberta experience. A wealth of travel literature, maps, brochures and guides are available, including free copies of the Official Alberta Travel Planner

  • Travel Alberta Visitor Information Centres

    Canmore (Year-Round)

    Located on south side of Hwy 1 on west end of Canmore service road   

    Crowsnest Pass (May-September)

    Located on the south side of Hwy 3, 8 km west of Coleman and 6 km from the BC/AB border 

    Grande Prairie (May-September)

    Located on the southeast side of Hwy 43 and the Junction of 106 Street 

    Field, BC (May-October)

    Located on the south side of Hwy 1 at the entrance to Field, BC 

    Hinton (May-October)

    Located on the south side of Hwy 16 in the commercial area 

    Lloyminster, SK (May-September)

    Located on the north side of Hwy 16, 1 km east of Lloydminster 

    Milk River (May-October)

    Located on the east side of Hwy 4, south of Milk River 

    Oyen (May-September)

    Located at the intersection of Hwy 9 and Hwy 41, north of Oyen 

    Walsh (May-September)

    Located on the north side of Hwy 1, 64 km east of Medicine Hat and 3 km west of the SK/AB border 

    West Glacier, MT (May-September)

    Located on west side of the junction of Hwy 2 and Going-to-the-Sun Road (Logan Pass)

Alberta Visitor Information Providers (AVIP)

There is a network of more than 100 community and regional visitor information centres across the province. Programs are available to assist information providers with staff training and service excellence.
  • AVIP Program: Describes the vision and mission of the AVIP program and all of the resources available for community and regional visitor information centres
  • AVIP Accreditation Program: Alberta has a provincial network of accredited visitor information centres (VICs). Collectively, this network aims to provide excellence in trip planning and information to visitors to communities across Alberta. The AVIP program supports accredited VICs with up-to-date resources, training and best practices. For information on how to become an accredited VIC, contact AVIP@gov.ab.ca.
  • Travel Publication Distribution Policy: Provides important information for those Alberta tourism operators or organizations who want to distribute their brochures/publications in the Travel Alberta Visitor Information Centres and Accredited Community and Regional Visitor Information Centres. For the most up to date listing of all AVIP Centres, please contact Cecilia Goncalves Neath at cecilia.goncalves@gov.ab.ca as this list gets updated frequently.

AMMY Awards Information and Application Forms

The AMMY Awards, named in honour of Alberta’s official gemstone – Ammolite, recognize achievements at Alberta Visitor Information Centres (VICs) in the categories of:

  • Visitor Service Excellence
  • Individual Excellence

An exclusive and rare as the gemstone itself, the AMMYs are awarded annually at the Alberta Visitor Information Providers (AVIP) Conference to organizations and individuals who have gone above and beyond to provide an exceptional Alberta VIC experience. The awards are meant to challenge visitor service providers to achieve high levels of excellence, instill a sense of pride in VIC staff, and raise the profile of Alberta VICs as must stop destinations.

AMMY recipients will be presented with a beautiful glass award and a certificate commemorating their achievement. In addition, winners will also receive use of the AMMY Award logo on marketing and promotional materials. 

Travel Alberta Contact & Distribution Centre

Visitors can obtain trip planning assistance by telephone at 1-800-ALBERTA (1-800-252-3782) or online at travelalberta.com. We encourage tourism operators to promote their businesses by making a product presentation to our call centre agents.

Want your brochure in our network of Travel Alberta and AVIP visitor information centres? Check out our Travel Publication Distribution Policy.