Travel Alberta

Travel Alberta named one of Canada's Top 50 Best Small and Medium Employers

Travel Alberta is pleased to be named among the Best 50 Small and Medium Employers in Canada. Ranking 32nd in the list, Travel Alberta was cited as a national leader for its performance-planning process. 

“We are very proud that Travel Alberta received this recognition,” said Bruce Okabe, Travel Alberta’s Chief Executive Officer. “A strong culture allows a good team to accomplish great things. We look forward to helping the tourism industry continue its positive growth.”

Becoming a Best Small and Medium Employer is a very detailed and competitive process.  The national awards program recognizes top employers with between 50 and 399 employees and mirrors the renowned Best Employer in Canada list published in Maclean’s Magazine.  The study, now in its 10th year, is published annually in PROFIT Magazine.  

The rankings are primarily determined using results from employee opinion surveys.  The evaluation process also includes the assessment of organizational practices and perspectives from the leadership team.  This year, more than 200 organizations across Canada participated in the study.   

Travel Alberta has an outstanding team of committed and motivated Team Members who bring skill, experience, energy and knowledge to the work that they do. Based across Alberta and with offices in key overseas markets, Travel Alberta Team Members are committed to growing tourism revenues for the province. The company-wide culture that guides Travel Alberta is built on the principles of trust, respect, collaboration and integrity.

Travel Alberta is the provincial tourism marketing corporation for the Government of Alberta. Effective April 2009, Travel Alberta became a provincial Crown corporation and continues to market Alberta’s authentic experiences in breathtaking landscapes to travellers regionally, nationally and internationally.

Study partners include Queen's School of Business, Queen’s Centre for Business Venturing and AON Hewitt. More information about the Best Small & Medium Employers in Canada is available online at  

For media inquiries only, please contact:

Jennifer Anderson
Director, Communications
Travel Alberta
Phone: 403-648-1074

Sandra Olszowka
Queen's Centre for Business Venturing
Queen's School of Business
Phone: 613-533-3119 
Travel Alberta