Travel Alberta

Welcome, New Travel Alberta Board Members!

Seven new Directors joined Travel Alberta’s Board of Directors on February 1, 2017. The new Board members have three-year terms and will play key roles in realizing Travel Alberta’s growth strategy.

View biographies of the new members on Travel Alberta’s industry website:

  • Jim Hill
  • Nicole Robertson
  • Tracey Scarlett
  • Charmaine Toms
  • Anubhav Chaitanya
  • Geoff Powter
  • Kiren Singh

“I’m thrilled to welcome these new appointees to the Travel Alberta Board. Their diverse backgrounds and skills, combined with the experience of the current board members, will help guide Travel Alberta in its critical work of promoting our province to visitors locally, nationally and internationally. Tourism is a key component in our efforts to diversify the province’s economy. These individuals, with their breadth and depth of experience, will help ensure that Travel Alberta continues to be a highly effective and accountable provincial tourism marketing agency that meets the evolving needs of travellers.”

– Ricardo Miranda, Minister of Culture and Tourism

Members of the Board of Directors, appointed order in council by the Government of Alberta, were recruited from qualified applicants collectively representing the full range of competencies, experience and/or personal attributes required to provide effective governance of Travel Alberta.

“We are pleased to welcome this new group of highly experienced professionals to the Travel Alberta board. Their combined skills and fresh perspectives will support Travel Alberta in its strategy to grow the visitor economy to $10 billion by 2020.”

– Bernie Kollman, Chair of Travel Alberta’s Board of Directors

Tourism is one of the world’s largest and fastest growing industries. In Alberta, tourism is an $8.3 billion industry supporting 19,000 businesses and 127,000 jobs (directly and indirectly) across the province.

Travel Alberta’s strategy leverages the award-winning (remember to breathe) brand by targeting high-potential travellers and markets. The marketing organization creates economic value and prosperity by providing travellers with compelling invitations to explore Alberta.

Travel Alberta is the tourism marketing agency of the Government of Alberta. This team of youthfully spirited adventurers lead in marketing Alberta’s authentic experiences in breathtaking landscapes at home and around the world. Established on April 1, 2009, as a Crown corporation, Travel Alberta operates under the authority of the Travel Alberta Act and a Board of Directors accountable to the Minister of Culture and Tourism.

Travel Alberta