Travel Alberta

Crowfoot Media Elevating Mountain Culture in the Canadian Rockies

Company co-founders, Dee Medcalf and Meghan J. Ward, announce the official launch of mountain culture publishing house, Crowfoot Media, and an archival-quality print magazine, the Canadian Rockies Annual, due for first publication May 2016. In addition to the annual print magazine, Crowfoot Media publishes articles year round at and hosts mountain culture events, such as a speaker series, outdoor safety sessions, adventure slideshows, writing workshops and gear swaps.

Crowfoot Media has established a team of local industry leaders in the areas of editing, design, photography, writing and marketing. The core team includes Meghan J. Ward (Editor of and Canadian Rockies Annual), Dee Medcalf (Art Director, Designer and Events Manager), and Paul Zizka (Photo Editor, Canadian Rockies Annual). kicks off with a collection of articles and images produced by well-known contributors, including wildlife photographer, John Marriott; mountain writer, Lynn Martel; and ski guide, Kevin Hjertaas.

“We recognize the creative juices and captivating stories that flow through these mountains,” said Ward, “and are thrilled to have combined forces with some of Western Canada’s most established professionals to bring these new publications to our community.”

Residents and travellers throughout the Canadian Rockies can turn to Crowfoot Media for curated content that is focused on Banff, the mountain parks, the towns therein, as well as neighbouring regions.

“Already our community can engage with us in a number of ways, and connect with people who share a passion for the mountain-loving lifestyle,” said Medcalf.

For instance, readers can enter to win products from Icebreaker by signing up for Crowfoot Media’s community e-newsletter, and can start using hashtags – including #mountaincultureelevated and #beyondtheboots – to highlight their outdoor adventures and mountain culture spirit.

“Our community is full of inspiring adventurers, who love to get off the beaten track,” said Medcalf. “We’re looking forward to seeing where people’s boots are taking them in the mountains!”

Get to know Crowfoot Media better and check out the latest articles by visiting For additional background information on Crowfoot Media:

About Crowfoot Media Inc.

Based in Banff, Alberta, Crowfoot Media is a publishing house dedicated to the preservation, celebration and growth of mountain culture in the Canadian Rockies. Through their annual print magazine, website and community events, they engage diverse generations of mountain lovers while highlighting the rich history of the Canadian Rockies.

Media Contacts
For more information or to request an interview, please contact:

Meghan J. Ward, Founder + Editor

Dee Medcalf, Founder + Art Director/Designer

Box 1543, Banff, AB, T1L 1B5


Crowfoot Media