Travel Alberta

Ammy Awards celebrate exceptional visitor service

Albertans who achieved excellence in visitor service were recognized with Ammy Awards in Grande Prairie on September 16. The Ammy Awards, named after Alberta's official gemstone ammolite, recognize the importance of Visitor Information Centres to Alberta's $7.8 billion tourism industry.

“Our Visitor Information Centres and their dedicated staff are critical factors in our international reputation as a great tourist destination,” says Dr. Richard Starke, Minister of Tourism, Parks and Recreation. “Thousands of travellers stop by the centres each year, and being assisted by enthusiastic and knowledgeable people encourages them to extend their stay and return for another visit.”

2013 Ammy Award Recipients:

Best in Class - Hiring & Training:
Edmonton Tourism was recognized for its ongoing training in customer service.

Best in Class -Travel Counseling:
Sheila Dejesus, Camrose Visitor Information Centre, was recognized for her dedication and passion in delivering excellent customer service, including learning greetings in several languages.

Best in Class - Leaders in Visitor Information Centre Management:
Kyran McKee, Crowsnest Pass Chamber of Commerce, demonstrated leadership in the face of adversity during this spring's flooding in southern Alberta.

Best in Class - Marketing, Communications & Revenue Generation:
Camrose Chamber of Commerce and Visitor Information Centre created new revenue streams that also showcased Camrose attractions and talent.

Best in Class - Visitor Services:
CrossIron Mills, Balzac Visitor Information Centre visitors benefit from the partnerships created with hotels, tour operators, retailers, mall administration and guest services.

Best in Class - Visitor Facilities & Amenities: 
The Millet and District Historical Society piloted the Visitor Friendly Alberta: A guide to welcoming tourists to your community created by Alberta Tourism, Parks and Recreation. 
The newly designed Stony Plain & District Visitor Information Centre is setting the standard for accessibility, function and attractiveness.

The Ammy Awards were presented at the annual Alberta Visitor Information Providers Conference.

Click here for more information on the award winners. 

For photos of the Ammy Award winners click here.

Alberta Tourism, Parks and Recreation - Tourism Research Branch