Travel Alberta

Creative Alberta Tourism Marketing Recognized at 2016 Anvil Awards Gala

Travel Alberta congratulates Alberta tourism partners across the province spotlighted at the annual Anvil awards held in Calgary on May 6. Presented by the Ad Rodeo Society, the Anvil Awards recognize creativity and the best work among Calgary advertising agencies.

Creative marketing work by C&B Advertising and other agencies  for Tourism Jasper, Heritage Park, Calgary StampedeCalgary Zoo and additional tourism-related organizations made the winners and merit lists, including Best in Show for Tourism Jasper rebranding work. All Anvil Award winners can be found on the Ad Rodeo website.

The Tourism Jasper rebranding included a campaign led by the Venture Beyond: Jasper, Canada cinematic spot below:

Excellence and creativity in Alberta tourism marketing attracts travellers from high-potential markets to explore every region of our province, contributing to the goal of growing tourism revenues to exceed $10 billion by 2020.

The Ad Rodeo Society provides creative professionals the opportunity to meet, talk, learn, mentor and celebrate what they do through several events that culminate in the Anvil Awards each year. For more information visit the Ad Rodeo website.

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