Travel Alberta

Free China-focused training programs for Alberta tourism businesses

Chinese visitation to Alberta is growing fast, and set to potentially explode in the years ahead. We’re offering free online training sessions to help tourism operators, hotel staff, restaurant managers and others gain the knowledge, understanding and capacity to take full advantage of the growth in visitors to Alberta from China.

China means big business for Alberta tourism

China is the world’s second-largest economy and one of the fastest growing outbound markets globally. Statistics Canada’s 2014 International Travel Survey reports $71 million in China traveller expenditure and 91,000 person visits.

The new Hainan Airlines’ non-stop flight between Beijing and Calgary, launched in June, will facilitate Alberta’s ability to attract Chinese tourists, ultimately increasing hotel room nights and growing Alberta’s visitor economy.

Take advantage of these sessions now

The Global Ready – China Sessions are online, available to anyone in the tourism industry and free of charge:

  • Cultural Awareness: Information on Chinese travelers, culture and more. Good for all.
  • Hotel Ready: Information to help hotels anticipate Chinese travellers hotel needs and wants
  • Restaurant Ready: Information on Chinese food culture, Chinese dining and etiquette.
  • Retail Ready: Coming soon.

These sessions are designed to help Alberta-based tourism businesses throughout Alberta. All courses are available on demand, providing tourism businesses and staff the opportunity to learn when it’s most convenient for them.

Visit our Global Ready - China page to learn more.

Travel Alberta