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Experience Essentials Workshop - Red Deer

What does it take to turn a product or an activity into a memorable and remarkable experience? If you’re ready to raise the bar on your visitor experience and meet the growing demand for more immersive, local and authentic experiences, Travel Alberta’s new Experience Essentials workshop can help. This introductory session explores the fundamental elements of experience development and shows you where opportunities exist to grow your business, enhance your competitive appeal and respond to what travellers are looking for. In this full-day session you’ll be introduced to experience examples, learn through group and individual exercises, and receive a comprehensive workbook to spark new ideas now and in the future. Cost: $35.00 + GST

  • Hosted by: Travel Alberta
  • Location: Red Deer
  • Event Type: Workshop
Register

Making Memorable Experiences: An Introduction to Experience Development - Vulcan

Learn about how developing great experiences can be your best marketing tool. In this one-hour session, you'll be introduced to tourism experiences from Alberta and Canada that will spark new ideas on how you can develop, or be a partner for, a tourism experience that provides your visitors with a true sense of place. There is no cost to attend, but pre-registration is required as lunch will be served.

  • Hosted by: Travel Alberta
  • Location: Vulcan
  • Event Type: Workshop
Register

Partnering & Packaging Workshop - Bon Accord

Like most tourism businesses, you’re looking for creative and cost-effective ways to reach new customers and increase your sales. This workshop helps you explore the many ways you can work with other businesses to meet your objectives. You’ll be introduced to information and real-life examples that will show you how partnerships with other businesses can be mutually beneficial. We’ll look at how partnerships can create packaged experiences – bringing together multiple opportunities that travellers can purchase with one easy step. Plus, we’ll talk about how to create a package by combining activities offered by your business alone. Partnering and packaging are part of the marketing mix; join us to find out more about how they can create new opportunities for your business. There is no cost to attend, but pre-registration is required as lunch will be served.

  • Hosted by: Travel Alberta
  • Location: Bon Accord
  • Event Type: Workshop
Register

ATIS Workshop - Cochrane

Join Travel Alberta ATIS Manager, Jeannine Greschner, who will walk you through the ins and outs of ATIS (Alberta Tourism Information Service) as a content marketing distribution channel that can amplify your message and engage your visitors online. In this session we will cover how to develop great content that resonates with your audience and look at some practical examples of how people are successfully leveraging ATIS as a content distribution channel. We will also look at how content added into ATIS is used throughout Travel Alberta’s marketing ecosystem and how you can track the performance of your content right in the ATIS tool. This is a hands-on workshop so bring your laptop! Individuals who market and promote tourism products, services and experiences for their independent local businesses (not in franchise operation) will benefit the most from this workshop.

  • Hosted by: Travel Alberta
  • Location: Cochrane
  • Event Type: Workshop
Register

Partnering & Packaging Workshop - Consort

Like most tourism businesses, you’re looking for creative and cost-effective ways to reach new customers and increase your sales. This workshop helps you explore the many ways you can work with other businesses to meet your objectives. You’ll be introduced to information and real-life examples that will show you how partnerships with other businesses can be mutually beneficial. We’ll look at how partnerships can create packaged experiences – bringing together multiple opportunities that travellers can purchase with one easy step. Plus, we’ll talk about how to create a package by combining activities offered by your business alone. Partnering and packaging are part of the marketing mix; join us to find out more about how they can create new opportunities for your business. There is no cost to attend, but pre-registration is required as lunch will be served.

  • Hosted by: Travel Alberta
  • Location: Consort
  • Event Type: Workshop
Register

Partnering & Packaging Workshop - Empress

Like most tourism businesses, you’re looking for creative and cost-effective ways to reach new customers and increase your sales. This workshop helps you explore the many ways you can work with other businesses to meet your objectives. You’ll be introduced to information and real-life examples that will show you how partnerships with other businesses can be mutually beneficial. We’ll look at how partnerships can create packaged experiences – bringing together multiple opportunities that travellers can purchase with one easy step. Plus, we’ll talk about how to create a package by combining activities offered by your business alone. Partnering and packaging are part of the marketing mix; join us to find out more about how they can create new opportunities for your business. There is no cost to attend, but pre-registration is required as lunch will be served.

  • Hosted by: Travel Alberta
  • Location: Empress
  • Event Type: Workshop
Register