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Travel Alberta

Manager, North American Consumer Marketing - Banff Lake Louise Tourism

closing
Aug 20, 2012
posted
Jul 31, 2012
company
Banff Lake Louise Tourism

Banff Lake Louise Tourism is accepting applications for this vital role in our Sales & Marketing Team. Our ideal candidate is a dedicated and motivated team player who enjoys a fast paced work environment, an ideas person and a savvy marketing with a passion for creating and delivering innovative consumer direct marketing.

The Manager, North American Consumer Marketing, based in Banff, Alberta, reports to the Director, Sales and Market Development, and works hands-on in the development and execution of marketing plans for the North American consumer portfolio.

Primary responsibilities:
• Lead the planning process and the implementation of the North American consumer marketing plan, targeting Western Canada, long-haul Canada and the USA.
• Develop partnerships and opportunities with members, stakeholders and industry partners.
• Deliver traditional and online marketing campaigns.
• Attend selected tradeshows and industry events.

The ideal candidate will have:
• Experience in sales and tourism marketing, preferably in the North American consumer market.
• A strong knowledge of the tourism industry within Banff National Park. 
• Expertise in project management.
• Ability to work effectively with people on all levels.
• Superior written and verbal communication skills.

Banff Lake Louise Tourism is a dynamic membership based organization focused on delivering excellence in tourism marketing. We are a results oriented marketing group committed to promoting Banff, Lake Louise and Banff National Park as a world class year round destination.

Please forward your resume no later than Monday, August 20, 2012 to the attention of:
Leona Derkson
Director, Human Resource & Administration   Banff Lake Louise Tourism
leona@banfflakelouise.com