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Visitor Profiles provide insights into Canadian travellers who visited Alberta in 2023. These profiles equip businesses with valuable information about visitor demographics, interests, and time spent in province. Each profile includes data on:

  • Visitor origin 
  • Purpose of trip 
  • Seasonality 
  • Spending in Alberta and tourism regions 
  • Length of stay 
  • Accommodation type 
  • Party size 

Alberta Central

Alberta North

Alberta South

Calgary and Area

Canadian Rockies

Edmonton and Area