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Investment program: Co-operative Investment
Funding purpose: Supports tourism organizations in destination development and promotion initiatives.
Investment range: up to $100,000
Priorities:
Note: All applications are now online. No applications from previous intakes will be allowed.
• Municipalities, destination marketing/management organizations, not-for-profits, chambers of commerce, and industry associations with a focus and/or mandate in tourism development and promotion
• Non-municipal partners must have been in operation for a minimum of three years
• Individual tourism businesses and partnered consortiums
• Business improvement areas
• Communities who are represented by a destination marketing organization
• Hotel consortiums and Destination Marketing Fund groups (DMFs)
• Retail businesses
• Restaurants
Please read all eligibility requirements before applying
Destination Promotion
Destination Development:
Expenses must be incurred between Sept. 15, 2023 – March 31, 2024. Expenses will need to be invoiced by a qualified third party and documented in the financial reconciliation.
Application Period: The fall application period is from September 12 to October 13, 2023.
Access the Grant Management Tool (GMT): Create an account or log in to the new Grant Management Tool (GMT). You can find the Rural Development and Promotion application form there.
Complete Your Application: Fill out the application form completely. Remember, you can save your progress if you need more time or extra information before submitting. Each organization can submit only one application per funding year.
Funding Decisions: We have the final say in managing funding requests. We might turn down projects that don't qualify or if there are too many requests.
Application Review: After you apply, we'll review and evaluate your application. We'll send you a letter to let you know if your application is approved or not.
Grant Agreement: If your project is approved, you will receive a Travel Alberta Grant Agreement. Take your time to read it and sign it.
Getting the Funds: Once everything is set and your project is approved, we'll send you the money using something called Electronic Funds Transfer (EFT). This means we'll transfer the money directly to your bank.
Full Funds Release: After your project gets the go-ahead, and you give us all the documents we need, we'll release the money.
Investment Decision Timing: We won't decide who gets the funds until late 2023.
The application period for rural development and promotion funding is now open until October 13, 2023. Please see application details above before applying.
Apply nowCompare the Rural Development and Promotion Fund to the...
Growth Fund | Innovation Fund |
Incubator Fund | Events & Festivals Fund |