Total Expenditure in Alberta
$49.4 Million (2025)
Passport holders
30 Million (2025)
43.7% of total population
Potential market size
2.1 Million (2025)
Overview
Total tourism expenditure from France in Alberta increased 12% in 2025. France’s economy is expected to see modest growth in 2026, with GDP forecast to expand by around 0.8%, as fiscal adjustment and policy uncertainty continue to weigh on domestic demand. Inflation remains relatively low by euro area standards, though energy prices and services costs are contributing to an uptick compared with 2025. While public spending and consumption are providing some support, high public debt and elevated deficits remain key structural constraints on France’s medium‑term economic outlook.
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Economic Indictors
Indicator | 2024 | 2025 | 2026 Forecasted | 2027 Forecasted | 2028 Forecasted |
|---|---|---|---|---|---|
GDP - per capita (US$) | $46,098 | $49,084 | $51,444 | $53,158 | $55,113 |
GDP - YoY Growth Rate | 1.64% | 0.93% | 0.78% | 0.86% | 1.36% |
Exchange Rate (EUR/CAD) (annual average) | $1.48 | $1.58 | N/A | N/A | N/A |
Unemployment Rate (annual average) | 7.15% | 7.42% | N/A | N/A | N/A |
Annual inflation | 1.49% | 0.94% | 2.09% | 1.76% | 1.90% |
Quarterly traveller spend
Traveller Characteristics
Where are travellers spending their money?
Why won't travellers come here? | |
|---|---|
Cost | 40.4% |
Extreme weather conditions | 26.8% |
Poor weather | 20.2% |
Nothing would prevent me from travelling to Canada | 18.7% |
Too cold | 16.3% |
Top 5 trip anchors (market size) | |
|---|---|
Nature parks | 929K |
Nature walks | 920K |
Hiking | 870K |
Natural attractions (e.g. scenic viewpoints, mountains, waterfalls) | 814K |
Historical, archaeological or world heritage sites | 691K |
What's the purpose of their visit? |
|---|
Sources
Estimated spend data is derived from Destination Canada's Lodging Aligned Spend Reporting (LASR) (April 2026). Use, distribution, or republication of these estimates requires Destination Canada's written consent.
Global Traveller Research Program, 2024, 2025.
Oxford Economics.
Bank of Canada.
DIIO, Cirium.
Mobile Insights, Rove.