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From the experts

The new ATIS has been designed with input from industry members and has the ability to evolve as our industry evolves.As new features are released to improve usability and benefits, our ATIS experts will share tips to help you maximize the platform.

Tip #1 – Photos

Add at least 3-4 photos to each product listing. While the first one shows at the top of each listing, the others appear in a collage style below the description and help add visual storytelling elements.

Add a caption to each photo to increase your product's Search Engine Optimization (SEO) value and personality.

Ensure you have added Alt text to each photo to increase accessibility for screen readers.

Find high-quality, pre-approved photos for your listings in our Multimedia Library (MML).

Tip #2 – Text formatting

Take advantage of new text formatting. Gone are long blocks of unbroken text. You can now add paragraph breaks, so that your 600-1,000 characters are easier to read.

The ideal number of characters per paragraph is 250–450 characters.

Tip #3 – Multiple products

With ATIS’ new listing structure, you can add multiple products under your business. You no longer have to summarize everything your company does in a single listing. If you offer two, three, or more different products, you can now create separate, properly categorized listings to reach the proper audiences looking for that activity.

Learn more about ATIS’ new structure here.

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