The Canadian Badlands delivers world-class otherworldly landscapes close to more than 2 million residents and Calgary’s international airport. The area’s extraordinary geology, paleontological discoveries, friendly people and rich agricultural history are significant tourism assets.
Recognized as a breakthrough destination, the Canadian Badlands features export-ready products, engaged communities, and signature development opportunities. With targeted infrastructure, experiences, and investment, tourism can drive long-term economic diversification while strengthening resident sentiment and place-based identity, region-wide benefits.
*With investment
Global recognition of the Badlands’ landscapes and paleontological assets continues to fuel visitor demand, supported by year‑round accessibility and a growing mix of cultural and outdoor experiences. Strategic development throughout the TDZ ensures this demand is met in sustainable ways that benefit communities, protect place, and strengthen Alberta’s visitor economy.
Highly engaged international travellers are already planning trips to Alberta—but the Canadian Badlands need more four‑season experiences, premium accommodations, and wellness offerings like a spa to fully meet that demand. These additions can anchor year‑round itineraries and drive sustained tourism growth.
Investing in tourism helps make communities a better place to live, work, and visit.
Communities with strong visitor economies make twice the municipal revenues per capita
Residents pay lower residential property taxes in areas with strong visitor economies
More visitors create a steady customer base for local businesses, creating great jobs and entrepreneurial opportunities.
