Learning Opportunities | Travel Alberta

Training opportunities

Business & Experience Development

Learn how to design memorable travel activities, test visitor experiences, and build unique travel packages.

Provided by: Tourism Connects

Best for: new operators interested in developing unique experiences and strengthening their business operations

Price: $22-$58/course (55% discount) with Travel Alberta's subsidization

Availability: Limited space available (for Alberta tourism operators and organizations only)

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Tourism Marketing Strategy

Understand what the best tactics, strategies, and techniques are for your digital tourism marketing strategy.

Provided by: eLearningU

Best for: new and experienced operators interested in upscaling their brand, marketing and content

Price: $150/year (over 80% discount) with Travel Alberta's subsidization

Availability: Limited space available (for Alberta tourism operators and organizations only)

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Industry guides

Resource Jan 22, 2025

5 min read

Unlocking Winter’s Potential: A Guide for Small Tourism Operators in Alberta

Discover practical tips to create unforgettable winter experiences and turn Alberta's snowy season into a thriving opportunity for your tourism business.

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Resource Nov 20, 2024

3 min read

Creator Spotlight: Craft compelling content in any style with writer Jody Robbins

Get five tips to writing strong copy from freelance writer Jody Robbins.

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Resource Aug 14, 2024

6 min read

Creator Spotlight: How to be a curious storyteller with Director Brock Davis Mitchell

Learn how to be a curious and successful digital storyteller with Alberta's own award-winning director, Brock Davis Mitchell

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Resource Apr 01, 2024

3 min read

Guide: How to make your business more accessible for all travellers

A guide to making your business more accessible. We sat down with Ryan Straschnitzki to talk about how tourism businesses and operators can welcome a greater range of visitors by becoming more accessible.

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Snow scene with a couple in an outdoor hot tub at the Nordic Spa. Credit: Travel Alberta / Mike Seehagel

News Jan 24, 2024

4 min read

The future is calm: Exploring the wellness tourism industry

Tourism business owners can capitalize on the rising wellness trend! Get inspired by these examples.

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Resource Jun 21, 2023

3 min read

Five ways to honour Indigenous Peoples in everyday interactions

As members of Alberta’s vibrant tourism industry, each of us has opportunities to build respectful relationships with Indigenous communities and business operators in our everyday interactions.

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