Overview: A quick overview of outbound tourism recovery in each market since COVID, and a short-term outlook.
Competitor Comparison: Visitation and traveller expenditure metrics, compared to Alberta’s key domestic competitors within Canada.
Air Travel: Previous year’s air passengers and forward-looking air access to Alberta.
Economic Indicators: Key economic indicators representing current macroeconomic conditions.
Traveller Characteristics: Select demographic and behavioural traveller information.