Have a great idea? We want to hear about it.
Apply for tourism funding to turn your dream into reality.
On this page:
- Co-operative Investment (This includes funding for events, festivals and rural promotion
- Product Development (This includes funding for infrastructure development and assets that diversify experiences)
Co-operative Investment Funds
Rural Development & Promotion Fund
Eligible applicants
Operators, communities and associations in rural areas
Eligible projects
Product and experience development, promotion and operational support
Applications open
Early 2024
Events & Festivals Fund
Eligible applicants
Communities, associations, businesses
Eligible projects
Events lasting two or more days that charge admission
Applications open
Early 2024
Product Development Funds
Growth Fund
Operation time
Over three years
Eligible applicants
Tourism operators, communities, and DMOs in Alberta
Eligible projects
Purchase, construction or renovation of permanent tourism infrastructure
Applications open
Early 2024
Innovation Fund
Operation time
Over three years
Eligible applicants
Tourism operators, DMOs, communities and associations
Eligible projects
New assets to diversify available experiences for existing operators
Applications open
Early 2024
Incubator Fund
Operation time
Less than three years
Eligible applicants
Tourism entrepreneurs and startups
Eligible projects
Tourism assets and/or infrastructure, operational and promotion support
Applications open
Early 2024
Learn how to submit a great application
When applying for tourism investment, the quality of your application matters. And the Destination Development team at Travel Alberta is here to help.
