Visitor Insights
Additional information to help you understand who's visiting Alberta and why, including the Global Tourism Watch and Alberta Visitor Profiles.
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Tourism Indicators
A holistic snapshot of key tourism insights including trends, economic impact, visitor and market intelligence, and more.
Use these insights to better understand the tourism industry and identify growth opportunities. This content is updated regularly.
Market Insights
Understand the nine most valuable visitor markets including their economic landscape, air access, travel providers, resident sentiment, and more. This content is updated regularly.