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Welcome to the Industry Hub

We help tourism businesses create unforgettable products and experiences, market them to the world, and ensure visitors can access destinations across Alberta.

About Travel Alberta

Jordan from Mahikan Trails shares knowledge of the furs to participants on a guided experience in a stargazing tent.

Growing Indigenous Tourism

Indigenous tourism offers travellers profound and authentic experiences while supporting the livelihoods of Indigenous entrepreneurs, bolstering cultures, and presenting opportunities for reconciliation to non-Indigenous visitors.

Learn more